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Wednesday, 19 July 2017

Facebook launches comparison tool to prove Instant Articles beat mobile web

Wednesday, 19 July 2017 by Muhammad Ifzal

 One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click for click because people don’t abaondon them mid-click as they do with slow-loading mobile websites. Now Facebook is teaming up with Nielsen to prove that individual publishers benefit when they post with the Instant Articles format. Today… Read More



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